About Neh Need

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About us

A family business, built around the product.

Neh Need is a family-run sourcing and manufacturing company from Noida. Two generations, one standard: a father with 35 years in the trade, and two siblings who learned it on the shop floor. We are passionate, still learning every day, and we put everything we have into the product and the customer.

Gloved dimension check at a partner workshop

Our name

नेह · नीड़ — a nest of love.

Neh means love; need means nest. Together they describe the warmth that makes a house a home — and the care we try to put into every piece we make for one.

We are not one factory. We are the people who find the right hands for every product, stay on the floor while it is made, and stand behind it when it ships.

What we believe

The product is our face.

Commercials matter, but the product comes first. When it performs, ships on time and looks exactly as approved, it introduces us to the next client.

01

Grassroots, every day

We work on the shop floor with our partners — not from a distance.

02

Transparent by habit

Photos, measurements and updates shared at every stage, not just at the end.

03

Everyone in the loop

Supplier, buyer and product-development teams working from the same information, daily.

04

Taking it further

We don’t stop at meeting the spec. We look for what would make the product better.

The people

Two generations. One standard.

AK

Anurag Khanna

Founder · Sourcing & Strategy

Anurag has been in the sourcing trade for 35 years, including senior leadership at Li & Fung, one of the world’s largest sourcing companies. He has worked with more than 200 factories across India and closely with many of the world’s biggest retailers. Respected by factory owners in every cluster he has worked in, he is known for sourcing strategy, scaling, problem-solving — and for building working relationships where factories and buyers both succeed.

KK

Kashish Khanna

Director · Operations, Production & Finance

Kashish came to the trade from hospitality and learned it from the inside, on the job. Over eight to nine years, mostly with luxury brands, Kashish has run day-to-day operations, production and product development, and heads finance and accounting — the hands-on link between the shop floor, the numbers and the client.

VK

Vandit Khanna

Director · Design, Supply Chain & Growth

A mechanical engineer trained in AutoCAD and SolidWorks, Vandit is hands-on with product design and engineering, production management, inventory control, shipping and logistics. Before Neh Need he worked in supply chain and logistics at Reliance. With nine to ten years of experience, he also leads sales, client outreach and the growth of the company.

Start a project

Tell us what you need. We’ll take it from there.

Share a drawing, a reference or simply the problem you’re facing. Reach us at vanditkhanna@nehneed.com or on WhatsApp at +91 98118 72171.

Follow the shop floor

Updates from the floor, every week.

Process reels, inspection notes and new work from our partner network — shared as it happens.